A Digital Journey Story

Amphenol FCI B2B Digital Commerce Transformation | Scalable RFQ & Engineering-Led Procurement

background

Amphenol FCI, a division of the global Amphenol Group, produces high-performance electrical connectors and interconnect solutions used in automotive, data centers, telecom, industrial equipment, and consumer electronics.

With thousands of connector variants requiring detailed specifications and engineering documentation, Amphenol FCI needed a digital commerce solution that could support technical product discovery, distributor workflows, and complex B2B pricing. The company partnered with ICUBE to build a scalable B2B commerce platform enabling faster procurement and improved customer experience.

challenge

Amphenol FCI faced several operational and technical obstacles:

  • Massive SKU catalogue with highly specific engineering attributes

  • Manual RFQ processes slowing down responses to OEMs and distributors

  • Customer-specific pricing and regional contract structures

  • Difficulty providing real-time inventory, specs, and documentation

  • Need for a faster and smarter way for engineers to search and filter connectors

To remain competitive, Amphenol FCI required a modern B2B platform that unified catalog management, pricing, quotations, and order automation.

solution

ICUBE developed a fully customized B2B digital commerce platform featuring:

  • Attribute-based technical product filtering & advanced search

  • RFQ and quotation workflows integrated into the ordering process

  • Customer-specific catalog visibility and contract pricing

  • ERP integration for up-to-date stock, lead times, and pricing

  • Secure access to datasheets, drawings, and compliance documents

  • Distributor tools including multi-tier access and approval workflows

The new B2B platform enabled Amphenol ICC to 3Xspeed up RFQ cycles, improve product selection accuracy, provide real-time distributor access to inventory and pricing, increase order precision, enhance partner satisfaction, and strengthen its position as a digitally enabled interconnect leader.

results

The new B2B platform delivered significant benefits:

  • RFQ turnaround times reduced dramatically

  • Improved accuracy and speed in product selection

  • Distributors gained real-time access to inventory, pricing, and documentation

  • Higher order accuracy through validated configurations

  • More satisfied OEM and distributor partners due to faster response and clearer product data

Amphenol FCI strengthened its market position as a digitally enabled interconnect supplier.